How did we get the name Brittl?
Britt L (Lyons).
A blatant flex of narcissism? Perhaps.
A play on words? Absolutely!
Our team is deeply intentional and contrary to the brittle reference.
We’re not fragile – in fact agile! (You’ve got to be in this space).

Woman sitting on a white sofa, smiling and looking up, in a modern room with white walls and a large abstract painting.
A close-up of two ghost orchids with white petals and red veining, along with green leaves, against a blue sky background.
A young man with dark hair and a mustache sitting on a bed, wearing a white T-shirt, black pants, and a gold watch, smiling at the camera.
Two white flowering Umbellifer plants with long green stems against a red background.
Three professionals standing against a plain wall, dressed in business attire, with the woman on the right smiling and crossing her arms, the woman in the middle with a neutral expression, and the man on the left with a slight smile.

About us

Brittl are a team of 3 chronically online individuals who love to laugh and create content that feels like in-person connection. Whilst our services accommodate full end-to-end social media content strategy; from ideation to execution, our unique proposition is the relationship we build with you. We communicate via text, we ask how your kids/dogs/TV shows are going and we often pitch creative ideas that (pardon us) are scroll-stopping.

We do this because:

a) We really like you.
b) We want you to feel comfortable with us (which always results in the best, most authentic content).
c) We don’t believe in a set-and-forget content strategy. 

For us the beauty often lies in the reactive, so we’ll be there with you to inject a current line of relevance throughout the mix. A new trend? Expect a text from us to manoeuvre it in a way that feels right for you and your brand. 

We hold your hand throughout the process.
You welcome us into your space, your ideas and often introduce us to your families, so it’s only fair we make you feel as confident and comfy when behind the camera. 

Our studio is nestled down a laneway in the heart of Collingwood. Whilst we’d love to welcome you in for a cuppa (book a chat here), often we’ll be coming to you – bringing your space and your products to life.

Services

  • You’re a business owner (probably), not a content creator – allow us to take care of this for you. From ideation, to coaching comfortability on camera, editing and reporting – content is our creative haven. We specialise in low-fi video content, with hi-impact. Our mediums will vary but our output is always original and feels-provoking.

  • Our favourite playgrounds are those that exist on your phone, the ones that eat up your screentime and the ones that typically bookend your day. We spend time scouring the ever-changing landscape of the social platform, so you don’t need to, and formulate a strategy that feels like an extension of your space.

  • We adore words. Bits of copy for us can be short and proceeding a #, they can be medium sized to accompany a post and they can be lengthy & crafted to entice Google.

    We aim to step into your tone of voice so snuggly, that not even the most astute follower could detect a change in foot.

  • Art direction at Brittl comes in many forms; coordinating the conversation down an interesting path or something a little more visual. Let’s see how creative we can get together.

  • Sometimes we all need a little boost and thankfully there is a whole world out there to get messages to the right people. We’re here to work with you on this, whether the medium is Meta, TikTok or Google.

  • Community is a two way street so why would we be investing in great content that incites reactions – and not respond? We take care of everything from DM inquiries, comment replies, connecting with likeminded people in an authentic way – and everything in-between.

  • Strategy needs some oomph or diversification? Allow us to guide you through the ever-changing landscape of KOLs and media outlets that feel right to you (your brand) and further spread messaging.

View All Work

Brittl is little, and we’re proud of that.

A woman with dark hair and fair skin wearing a lavender blazer, resting on a white couch with gray pillows, in a room with minimalist decor and abstract artwork on the wall.

Britt Lyons

With a decade of brand, fashion and beauty under her olive-green belt, Britt has wielded & nurtured a fabulous group of brands who aren’t afraid to have fun. Brittl was founded by Britt back in 2019 as a means to help friends (and friends of friends, and sometimes their friends, too) manage their digital presence. The rest? Thats history.

When she’s not being chronically online you’ll find Britt doting on her dog (Poppy), mesmerised by something hanging on a wall (art or reality TV) or probably both, simultaneously.

A young man with dark hair and a mustache, wearing a white t-shirt layered with a dark green knitted vest, standing by a white radiator against a plain white wall.

Joe Kitschke

Joe is fondly referred to as Brittl’s ‘Gen Z Correspondent’ thanks to his experience and knack for TikTok. He is a force to be reckoned with when it comes to filming and editing video content and a mastermind at turning a cringe trend into cool.

When not towering over Britt at work (about 50cm’s to be exact) you’ll probably spot Joe enjoying an arthouse film or jogging around Melbourne’s inner north (at an impressive pace, thanks to those long legs).

A young woman with blonde hair smiling, wearing a dark brown blazer, arms crossed, standing against a plain light gray background.

Ella Juusti

Freshly back from a stint in the UK, Ella is back on Melbournian soil to perfectly fit as Brittl’s missing puzzle piece. ‘Editing whizz’ wouldn’t cut it for our Ella! The impressive projects on her CV include shooting and editing for Ralph Lauren in New York, IWC alongside Lewis Hamilton in Texas and the USA Olympic team in Paris (oh la la!).

When not deep in Premiere Pro, you’ll catch Ella at a hot mat Pilates class, cheering on her partner at a hockey game or enjoying the best GF goodies our city has to offer.

Close-up of a large green and yellow variegated leaf.

Our favourite playgrounds are those that exist on your phone, the ones that eat up your screentime and the ones that typically bookend your day. We spend time scouring the ever-changing landscape of the social platform, so you don’t need to.

Three young adults standing side by side against a plain light-colored background. The man on the left is wearing a dark sweater over a white shirt. The woman in the middle has shoulder-length dark hair and is dressed in a brown blazer. The woman on the right has long blonde hair and is wearing a brown blazer with her arms crossed. They are all looking at the camera, with the woman on the right smiling.
Person sitting on a floral upholstered chair working on a laptop, holding a tablet with a woman's face on the screen.
Smartphone on a tripod recording a woman posing with hand on her head against a light gray background.
A collection of printed photographs scattered on a surface, including images of drinks, a plant, abstract patterns, and textures.

We’ve worked with…

  • A bedroom with wooden walls, a bed with beige bedding, a pillow, a blanket, a built-in bookshelf, a small decorative item, and a circular window or opening in the ceiling.
  • A woman walking through a fitness studio with multiple Pilates reformer machines lined up in the room.
  • Empty wire chairs and a standing floor lamp casting shadows on beige fabric backdrop and floor.
  • View of a boutique store with a glass front door, warm interior lighting, wooden shelves with shoes, and a plant inside. Outside, brick walls and window boxes with greenery.
  • A pink bottle with a black cap partly buried in sand, surrounded by sparse grass on a desert landscape with a clear blue sky.
  • A person is receiving a facial treatment with a derma pen device on their forehead, while lying down with eyes closed, and a skincare therapist is holding the device and gently supporting the person's head.
  • Sunny cafe with ornate ceiling, large arched windows, and modern decor including wood accents, chandeliers, and colorful mosaic tile details.
  • Close-up of a person tearing apart a fluffy white and yellow natural fiber, possibly cotton or wool.

Fancy working with us?

We’re big on being on the same page. To best help, we must deeply understand you, your brand and your objectives. The best way to figure all this out? A good old chat.